CORE™ Sales

CORE™ Sales

Summary

Short online self-assessment for sales roles covering personality, motivation, competencies and derailers. Used to diagnose the causes behind weak sales results and to strengthen sales effectiveness.

Key Facts

Provider: Human Edge

Type/Category: Sales effectiveness (personality, motivation, competencies & derailers)

Duration: 15 minutes

Target Group: Sales representatives, account executives, key account managers

Languages: EN, DE, FR, ES (availability varies by tool)

Strengths

  • Short completion time (15 minutes)
  • Sales-specific norm group (N = 275)
  • Internal consistency documented in the technical manual (Cronbach's α .70–.83)

Example Use Case

Situation: A sales team falls short of its targets and the causes are unclear.

Solution: Pinpoints individual drivers and risk factors behind sales performance as a basis for coaching.

More use cases available in the Use Case Library

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